proof of work
I tend to learn by building. These are systems, websites, automations, and growth experiments I've worked on — some for clients, some for myself. The common thread is using technology to solve marketing and revenue problems.
selected work
Independent — AI Automation · Marketing Engineering · Technical SEO
AI Website FactoryAn AI-assisted production system that researches a local business and ships a customized, QA-passed website in roughly 13 minutes of measured pipeline time.
≈13 min identified business → deployed, QA-passed site
Google Stitch API · Google Places API · DataForSEO API +6
Independent — Technical SEO · Local Search · Product Development
Finest City PlumbersA San Diego plumber discovery site that helps consumers find licensed plumbers by project and location — designed, built, and measured end to end.
+354% clicks
Client project — Technical Marketing · SEO · Automation
Boston VoIPA local lead-generation site for a Boston technology advisory business — SEO, conversion paths, analytics, and an automated PDF proposal generator.
+40% clicks
Client project — Growth Systems · Conversion · Reputation
Pirate SkoolWeb and growth systems for a kids' bike school — lead capture, email automation, review capture, and positioning that supported a ~3× pricing increase.
≈3× pricing increase
Professional — Revenue Operations · CRM Architecture
Adler AdvisorsWebsite plus revenue operations for an advisory firm — HubSpot Enterprise architecture for ~20 users, from quoting and handoffs to weekly scorecards.
251 leads vs a target of 75
HubSpot Enterprise · Zapier · Slack +1
Client project — SEO · Technical Marketing · Lead Generation
The VoIP AdvisorsNational SEO and lead generation for a technology advisory business — ranking for buying-intent telecom terms and converting traffic into pipeline.
professional proof
Agentic workflows, human approval gates, research automation, content and production systems.
CRM architecture, lead routing, lifecycle automation, attribution, reporting.
SEO, analytics, conversion funnels, landing pages, paid acquisition.
Astro/static sites, APIs, data sources, deployment, technical SEO.
HubSpot architecture, sales workflows, quoting, onboarding, dashboards.
Lead capture, reputation systems, email automation, conversion paths.
smaller bets
say hello
I'm especially interested in hands-on individual-contributor roles at the intersection of AI automation, marketing engineering, technical marketing, and revenue operations.